A key focus of your marketing efforts is communication with your contacts. This will help you develop strong relationships and build up a loyal customer base. At Flowbird, we offer a range of services to help you do this.
Tailor Newsletters to Everyone Client
A popular way for businesses to maintain regular customer communication is through email updates. These can include information on new products, promotions and blog or social media posts.
A well-written, informative email newsletter is a great way to make contact with your clients. Additionally, it helps to stir their interest in your company, products and services.
It’s important to design and write your newsletters well. They need to draw your contacts’ attention and be easy to read.
Successful email newsletters have snappy headlines, eye-catching openings and contain information that customers will find useful. Leave out any useless content that has no value to your readers.
It can be difficult to execute well-designed, well-written emails. At Flowbird we have the knowledge and experience to help you create emails that really make an impact.
Your newsletters need to be more than just attractive and readable. They need to be tightly linked to your social media and blog postings. This will ensure that everything is connected and that your content gains as much exposure as possible.
Launch Email Marketing Campaigns That Work
Getting through to contacts can be hard work. Flowbird can help you convert personal information into lasting customer relationships via well-crafted and personalised email marketing campaigns.
Using our databases and automation solutions, we help businesses divide up their contact lists into different demographics. You can create different email campaigns tailored to different audiences. Such demographics can include age, region and purchase trends.
With this information at hand, you can target the customers who are most likely to bring in the most sales. Additionally, you can gently cultivate those customers who aren’t quite ready.
Make Your Customers Feel Valued
There is a lot of competition and your customers have the power to do their research and choose who to give their money to. The successful companies are those who master the art of communicating with their customers.
They develop vibrant communities which create a buzz of conversation around their products. Their content is something that the community consumes eagerly, instead of simply being useless spam.
A streamlined social media strategy goes hand in hand with inbound marketing and email newsletters. Flowbird can help ensure your messages are synchronised across the board, making your customer communication as powerful and valuable as possible.
Implement a CRM Strategy for Smooth Customer Communication
A key part of maintaining a strong, loyal community is keeping in touch with your customer base. At Flowbird, we can implement a comprehensive Customer Relationship Management package to help you keep on top of this.
With CRM in place, any queries or issues can be automatically flagged up for support staff. Staff can receive notifications and alerts when they need to contact key clients. Invoices and orders can be processed efficiently.
It is essential to get the underlying CRM processes right when developing your customer communication strategy. We have the experience and tools to put these things in place for your business.
With the right email campaigns, social media strategy and CRM systems in place, your business will be well on its way to achieving success. Your sales lead generation will begin to increase and you will have the tools in place to turn these leads into sustainable revenues.
Contact Flowbird today and we can help you set up an all-round strategy to keep in good contact with your customers.