Read the Latest Marketing Automation and CRM Articles from Flowbird

Tired of managing your business across multiple platforms? Streamline your processes with Odoo ERP and CRM

By Shadeau Young | March 17, 2021

As businesses lookout for ways to reduce their running costs and enhance their operational efficiencies while meeting business objectives and customer demands, popular ERP (enterprise resource planning) tools, like Odoo, are increasingly becoming valuable for all organisations, regardless of their sizes. By streamlining various business operations into a single easy-to-use system, Odoo connects company processes…

How to Be More Time Effective With Your Online Marketing

How to Be More Time Effective With Your Online Marketing

By Shadeau Young | March 2, 2021

How to Be More Time Effective With Your Online Marketing Great marketing doesn’t have to take huge amounts of your time. When you know what works and what doesn’t, you can streamline your efforts and make more of an impact. Much of your written content can be repurposed across different platforms, from social media to…

Starting an eCommerce business

By Shadeau Young | February 23, 2021

Shopping online has become a necessity rather than a luxury in the current world. It’s also more convenient to able to do your shopping at the comfort of your couch. The ever-increasing number of online shoppers means that starting an eCommerce business is an excellent investment in this age. However, starting and maintaining this type…

Odoo CRM – Is it any good?

By Shadeau Young | February 4, 2021

To kick off with the very basics, we shall start by defining what Odoo is. It is a collection of business management software programs. The software is well-tailored to fit the business community because of its numerous activities that need proper management. The suite of programs was first released for public use in February 2005.…

why your relationships with your customers can make or break your business

Relationships with your customers can make or break your business

By Jason Rainbird | March 27, 2020

  The old adage that the customer is always right still holds true. Today more than ever, new businesses need to appreciate just how important it is to maintain happy customer relationships. Starting a new business is no mean feat. But masterful customer relationship management could be the secret ingredient to success. If you’re starting…

Traffic light with green pedestrian - ready for marketing automation

7 Signs Your Business is Ready for Marketing Automation

By Jason Rainbird | January 16, 2020

Marketing automation enables you to not only automate your marketing processes but also your sales and CRM processes. However, as with anything, timing is key. If you implement marketing automation at the wrong time, it could end up falling flat on its face. So how do you know when your business is ready for marketing automation?…

CRM Agency

6 Reasons You Should Hire A CRM Agency

By Jason Rainbird | January 3, 2020

CRM covers the relationships you have with your contacts and customers. It includes leads who are only just becoming familiar with your company’s name, right through to your most loyal customers. CRM software enables you to manage these relationships and keep everything in one place with a purpose-built system. Many of these systems have been…

Empty road covered in leaves and lined with trees - long term nurture

Should You Be Spending More Time On Long Term Nurture?

By Jason Rainbird | October 30, 2019

If someone asked you which part of sales and marketing is the most important, what would you say? Lead generation? Closing deals? Customer retention? What about long term nurture of slow leads? Leads who don’t move through the sales funnel according to your typical pipeline stages or timeframe are all-too-often left to slip through the…

Why CRM is essential - man gesturing with laptop and notedbook on desk

Why CRM is Essential in Today’s Competitive Business Environment

By Jason Rainbird | July 24, 2019

According to various surveys conducted, customers make approximately 51% of their purchases online. As a result, businesses, including those selling local products, are pushing towards creating a more significant online presence. But as a company’s consumer base grows, customising interactions with customers becomes challenging. This is where a customer relationship management (CRM) strategy steps in. …

Write blog posts - person writing on brown wooden table near white ceramic mug

5 Tools That Will Help You Write Blog Posts That Wow Your Readers

By Jason Rainbird | July 15, 2019

You’ve heard it time and time again: blogs are essential to your marketing strategy. It’s wise advice, but certainly easier said than done. Perhaps you’re totally new to blogging and not really sure where to start. Maybe you’re a long-standing blogger and you could just do with a helping hand. Perhaps you’re actually procrastinating from…

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