• Social media marketing

How to Use the Main Social Media Platforms for Lead Capture

Social media has instigated a revolution in the way B2B sales leads are generated on the internet. For the first time, businesses can communicate with thousands of potential customers in real-time. This enables businesses to cultivate relationships, better understand the preferences of customers and fully engage with a target audience of millions. Lead generation on

2017-05-13T07:04:26+00:00 Tags: |

7 Steps to Creating Content That Convert Website Visitors to Customers

The old method of marketing involved advertising and reaching out to potential customers. However, research now tells us that inbound marketing is far more effective. If you can get your customers to come to you - via an effective website - they are far more likely to give you their business than if you were

2017-05-13T07:04:26+00:00

Lead Conversion: How to Convert Visitors into Leads?

Attracting large amounts of traffic to your business website is undoubtedly a great achievement, but a successful website converts a high proportion of that traffic into leads - and eventually into paying customers. Whether you are running an e-commerce site or a lead generation site, there are certain lead conversion strategies that convert visitors to

2017-05-13T07:04:26+00:00

5 Best Blogs to Follow About Customer Management

Whether you're working with CRM, ecommerce, accounting or ERP packages, staying up to date with the latest trends and developments is of paramount importance, as is having strong grasp of the key issues affecting the industry. Subscribing to a blog is a great way of keeping yourself current, but with so many blogs out there,

2017-05-13T07:04:35+00:00