As businesses lookout for ways to reduce their running costs and enhance their operational efficiencies while meeting business objectives and customer demands, popular ERP (enterprise resource planning) tools, like Odoo, are increasingly becoming valuable for all organisations, regardless of their sizes. By streamlining various business operations into a single easy-to-use system, Odoo connects company processes…

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How to Be More Time Effective With Your Online Marketing

How to Be More Time Effective With Your Online Marketing Great marketing doesn’t have to take huge amounts of your time. When you know what works and what doesn’t, you can streamline your efforts and make more of an impact. Much of your written content can be repurposed across different platforms, from social media to…

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Shopping online has become a necessity rather than a luxury in the current world. It’s also more convenient to able to do your shopping at the comfort of your couch. The ever-increasing number of online shoppers means that starting an eCommerce business is an excellent investment in this age. However, starting and maintaining this type…

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To kick off with the very basics, we shall start by defining what Odoo is. It is a collection of business management software programs. The software is well-tailored to fit the business community because of its numerous activities that need proper management. The suite of programs was first released for public use in February 2005.…

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why your relationships with your customers can make or break your business

  The old adage that the customer is always right still holds true. Today more than ever, new businesses need to appreciate just how important it is to maintain happy customer relationships. Starting a new business is no mean feat. But masterful customer relationship management could be the secret ingredient to success. “The customer is…

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Traffic light with green pedestrian - ready for marketing automation

Marketing automation enables you to not only automate your marketing processes but also your sales and CRM processes. However, as with anything, timing is key. If you implement marketing automation at the wrong time, it could end up falling flat on its face. So how do you know when your business is ready for marketing automation?…

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what are the benefits of an integrated crm and marketing automation system

Customer relationship management (CRM) and marketing automation are renowned for managing and boosting a company’s sales and marketing efforts. CRM software acts as a database of your leads and customers. It’s a central hub for your salespeople to view the status of leads as they move down the sales funnel. Marketing automation, on the other hand, focuses…

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pipedrive integrations

Pipedrive is a cloud-based sales CRM system. We use it to help our clients streamline their sales processes and reach their goals. There are a few reasons we love Pipedrive – and it’s not just because it automates repetitive tasks (though that is high up on our list!). A few reasons we love Pipedrive It’s pipeline-focused,…

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deal won't close

You put a lot of time and energy into nurturing your leads. It’s understandably frustrating when a deal won’t close. You wonder what you’re doing wrong and what more you can do to convert them. There are many reasons why a prospect doesn’t buy. It could be to do with their budget or just poor…

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automated marketing campaigns

Automated Marketing Campaigns You Need To Implement Now Whether you already have a marketing automation system or not, it can be overwhelming to decide where to start. Automations can range from very simple to very complex and they can be created for a wealth of different purposes. In this blog post, we go through the…

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