How Can Using a CRM System Make You 10x More Productive?

CRM

It’s easy for a business to become overwhelmed by copious amounts of information and data regarding customer transactions, employees and sales. If a business is unable to organise this data efficiently, then the staff productivity will definitely be slowed to a crawl. Several businesses are now relying on CRM (Customer Relationship Management) to streamline everyday…

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What can a CRM System do for a company?

CRM system

All businesses thrive on the same principle of customer satisfaction. Since the customer is king, the success or failure of the business significantly depends on the rapport created between the client and the company. For a small enterprise, customer management is possible through simplistic tools like spreadsheets. However, as the firm grows, it can be…

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Should You Be Spending More Time On Long Term Nurture?

Empty road covered in leaves and lined with trees - long term nurture

If someone asked you which part of sales and marketing is the most important, what would you say? Lead generation? Closing deals? Customer retention? What about long term nurture of slow leads? Leads who don’t move through the sales funnel according to your typical pipeline stages or timeframe are all-too-often left to slip through the…

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Why You Need A Sales CRM System

Sales CRM system - laptop on desk with phone and notepad

Sales should be simple, right? All you have to do is generate some leads, move them through your sales pipeline and close the deals. Sounds easy. Unfortunately, it’s often not that straightforward, especially if you don’t have a sales CRM system. Keeping track of leads can be difficult. Every lead is different. You have leads…

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9 Things You Need To Know About Landing Pages

Landing pages - man using computer

What is a landing page? A crucial tool for moving leads down the sales funnel, a landing page acts as a bridge between each stage of the buyer’s journey. Each landing page usually forms part of a sales or marketing campaign. It’s a standalone page that leads or customers land on after clicking on a…

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The Sales Mindset You Need To Adopt For Success

sales mindset lightbulbs

There are different schools of thought on what makes a good sales mindset. However, our experience has taught us that a genuine interest in your prospects and customers will usually get you far. The Management Shift by Vlatka Hlupic has some great insights into what makes a salesperson succeed. In the book, she lays out…

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Loss Aversion Tactics That Won’t Damage Your Brand

Our brains go to great lengths to stop us from losing things. Whether it’s losing a physical possession or missing out on a great deal, the emotional response associated with the prospect of losing something is far greater than with the prospect of gaining something. It’s known as the loss aversion tendency. Loss aversion, therefore,…

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Pipedrive Integrations You Need To Be Using

pipedrive integrations

Pipedrive is a cloud-based sales CRM system. We use it to help our clients streamline their sales processes and reach their goals. There are a few reasons we love Pipedrive – and it’s not just because it automates repetitive tasks (though that is high up on our list!). A few reasons we love Pipedrive It’s pipeline-focused,…

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Are You Making These Sales Mistakes?

sales mistakes

If you’re a salesperson or you manage a sales team, it’s frustrating when you don’t meet sales targets. Despite your best efforts, many of the things you do day in, day out, may actually be detrimental to your sales numbers! It’s easy to slip into bad habits and make sales mistakes without even realising it. Your…

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