The Shift In Marketing Platforms
Marketing has changed dramatically in the past five years. The platforms used have shifted massively from physical means (such as using the phone book) to being almost entirely online.
With nearly everyone having access to the internet, online marketing is a massive opportunity for businesses that should not be overlooked. One of the best and most effective ways to market your business online is email marketing.
Email marketing is a proven strategy that can boost the bottom line of any business. It builds the customer base, promotes loyalty among existing customers and it’s free.
What about the time it takes to implement an email marketing strategy for your business? Yes – it does take time. But that’s where email marketing automation software comes in. Less time and less effort – better results.