Marketing Automation 2017-05-13T07:04:16+00:00

Marketing Automation

Why Use Automated Marketing Tools?

Why Use Automated Marketing Tools?

Implementing marketing automation in your business will have fantastic economic results. Automation tools can drive down the cost of marketing and managing your customer relations, minimising the need for human intervention. In the process, automated marketing packages free up the minds of your staff to act creatively and decisively, instead of being bogged down in mundane operations that can be carried out by software. Staff can then be free to analyse the data produced by our software, refining their marketing channels and building lucrative relationships with high value clients.

Manage Customers With Cutting Edge Automation Software

Manage Customers With Cutting Edge Automation Software

Automation enables firms to micro-manage their customer relations like never before. Sales leads can be collated to easily navigate client databases, and each individual client can be automatically placed in a category based upon their sales potential. Elements of customer support can also be automated, delivering useful responses to common queries without the need for manual interaction.

Most importantly, customers can be provided with messaging that is tailored to their needs, based upon knowledge about their past purchasing behaviour. With data about their personal and behavioural data, you can build up a detailed picture of who your contacts are – every single one of them.

Keep Your Sales Effort Slick

Promote Your Brand Identity Automatically

With that knowledge of your customers, Flowbird’s automation solutions can help to create a distinctive, reputable online brand without the need to focus on every individual Tweet or blog posting. With automated blogging, your content can be posted at regular intervals, and at times when they can achieve maximum exposure. Every blog or video that you create can also be automatically posted across your social media channels, amplifying its power.

Any communications that you send out as part of e-mail marketing campaigns can also be automatically personalised, creating a bond between individual customers and your firm, and promoting repeat purchases in the process.

Promote Your Brand Identity Automatically 

Keep Your Sales Effort Slick

Sales teams can also be provided with automated schedules, so that they never miss an appointment, reply to all customer queries promptly and chase up invoices as quickly as possible. With Flowbird’s automation software, small and medium sized firms can benefit from the responsiveness provided by large sales teams, even if they only have a few staff. It’s all a matter of working efficiently, and taking advantage of the latest inbound marketing techniques provided by Flowbird’s suite of marketing automation tools.