The 6 Marketing Metrics Your Boss Cares About

Learn How to Prove the ROI of Your Marketing Efforts

As marketers, we work tirelessly to move the needle on a sometimes laundry list of metrics. However, with studies that show 73% of executives do not believe that marketing drives demand and revenue, we have to make sure that we can prove the ROI of our marketing efforts.

Do you know which metrics matter to your boss? With our e-series, we’ll share the six metrics that do.

In this brief e-series, you’ll find:

• Six marketing metrics that prove the value of your marketing efforts
• Formulas and examples to help you calculate your metrics
• Explanations and scenarios of why these metrics are important and how to interpret them

Download our e-series to show your boss the value of your marketing and let the adventure begin.