How do I add a sender email in Campaigns settings?
You can add sender emails in Campaigns so each campaign uses the correct sender name, reply-to address, company details and physical address. You can add a sender from Campaigns settings or while creating a new campaign, but the sender must be verified before it can be used for sending.
Quick answer
You can add a sender email in Campaigns either from Campaigns settings or while creating a new email campaign. To do it properly, enter the sender details, including reply-to, company name and physical address, then complete sender verification before sending.
- Add a sender from Campaigns settings or during campaign setup.
- Enter sender name, email, reply-to, company name and physical address.
- Verify the sender before using that address to send campaigns.
- Review unsubscribe and compliance-related settings as part of setup.
What this means in practice
Adding sender emails properly helps keep campaign sending details accurate and consistent. It also reduces the chance of campaigns being delayed because the sender has not been verified or the required company information is incomplete.
If this process keeps causing friction, it is often a sign that campaign setup is being handled inconsistently across the CRM. For related guidance, see CRM implementation guidance and automation workflow support.
How do I add a sender email in Campaigns settings?
- Open your Campaigns settings and go to the sender setup area.
- Add a new sender using the required sender and company details.
- Save the sender and complete verification before using that address for sending.
How to add a sender when creating a new email campaign
Follow these steps to add a sender cleanly during campaign setup and avoid delays later in the process.
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Choose to add a new sender
When building a new campaign, use the sender email field to add a new sender.
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Enter the sender details
Enter the sender name, email address, reply-to address, company name and physical address.
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Save and verify the sender
Save the sender, then complete the verification steps so the address can be used for campaign sending.
How do I verify a sender email for sending campaigns?
- Each sender must be verified before that email address can be used to send campaigns.
- After adding a sender, Campaigns prompts you to complete the verification process.
- Follow the verification steps shown for that sender to enable sending.
How do I authenticate an email domain for Campaigns?
- Campaigns includes domain authentication to support email deliverability.
- Use the domain authentication option in Campaigns settings and follow the on-screen steps to complete it.
- Domain authentication supports sending quality, but it does not replace sender verification.
Where can I view the unsubscribe flow for my campaigns?
- The unsubscribe flow is included automatically in campaign footers to support anti-spam compliance.
- You can review the unsubscribe flow in the Unsubscribe flow section of your Campaigns settings.
Common mistakes
- Adding a sender but not verifying it: the address cannot be used for live campaign sending until verification is complete.
- Entering incomplete sender details: missing company or address information can delay setup and create compliance issues.
- Assuming domain authentication and sender verification are the same thing: they support different parts of campaign sending.
- Ignoring unsubscribe and compliance-related settings: this can create avoidable issues later in the sending process.
FAQs
How do I add a sender when creating a new email campaign?
When building a new campaign, use the sender email field to add a new sender, then enter the sender name, email, reply-to, company name and physical address.
How do I verify a sender email for sending campaigns?
Each sender must be verified before that address can be used for campaign sending. After adding the sender, follow the verification steps shown in Campaigns.
How do I authenticate an email domain for Campaigns?
Use the domain authentication option in Campaigns settings and complete the on-screen steps. This supports deliverability, but it is separate from sender verification.
Summary
- You can add sender emails from Campaigns settings or while creating a campaign.
- Sender setup includes name, email, reply-to, company details and physical address.
- Each sender must be verified before it can be used to send campaigns.
- Domain authentication can support deliverability, but it is not the same as sender verification.
- The unsubscribe flow can be reviewed from Campaigns settings as part of compliant setup.
When this becomes important
This usually becomes more important as campaign volume increases, more people touch the same process, or sender setup starts to create delays in day-to-day work.
If this keeps breaking in practice, the issue is often process design rather than the tool itself. See the implementation guide or talk through your setup.